About us

Hey there! My name is Ayesha Alyassi, the heart and soul behind Therapy. This brand is my love letter to abayas, and a reflection of how they make me feel, they have been a source of empowerment, self-love and a form of ‘therapy’ to me. Therapy is not just about fashion; it is about embracing the abaya as a tool for self-discovery and personal expression. Every piece is crafted with love and deep understanding of how it can make you feel truly yourself. I am excited to share this journey with you and I would love for you to be part of this adventure to explore the therapeutic beauty of abayas together.

About us

Hey there! My name is Ayesha Alyassi, the heart and soul behind Therapy. This brand is my love letter to abayas, and a reflection of how they make me feel, they have been a source of empowerment, self-love and a form of ‘therapy’ to me. Therapy is not just about fashion; it is about embracing the abaya as a tool for self-discovery and personal expression. Every piece is crafted with love and deep understanding of how it can make you feel truly yourself. I am excited to share this journey with you and I would love for you to be part of this adventure to explore the therapeutic beauty of abayas together.

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